
Toko Invest Brand Identity Development

TOKO INVEST BRAND IDENTITY DEVELOPMENT
Toko Invest is a platform that enables users to buy property shares online with Bitcoin, making investment more accessible and modern. We developed its brand identity—logo, colors, and typography—to establish trust and professionalism in property investment.


LOGO CONCEPTS
We merged the letters ‘T’ and ‘i’ into a unified design that represents Toko Invest’s identity. Their duplication signifies continuous asset growth, while the diamond shape symbolizes wealth and success, reflecting Toko Invest’s commitment to long-term investor wealth.


TYPOGRAPHY
We use all lowercase or Title Case for the logotype to reflect Toko Invest’s friendly, approachable image. Lowercase feels softer and more relaxed, while Title Case adds warmth with professionalism, making investment more accessible.


